Project Name

New York Cake Pops

Contribution


Branding, Packaging


Studio

Anagrama, 2020

Information


NY CakePops is one of the first cake pop bakeries in New York. The concept was created to satisfy the need for a fun and creative alternative to cake in a time of uncertainty. Every single cake pop is hand decorated, wrapped and tied to be ready to go.

The logo is a combination of a classic cake pop and the Statue of Liberty’s torch which pairs with colorful packaging aided by playful gold-foiled stickers.