Project Name
Ground Zero Nail Spa
Studio
Anagrama, 2017
Groundzero is a high-end nail spa located in Kuwait focused on offering a new beauty concept: a nail salon/bar hybrid experience.
An elegant blend and balance of black and white sets the tone for the brand’s character. I used Old Style Bold from an 1800's Boston Type Foundry Specimen as the main framework to develop the logo and added black and white embossed and coated stains to the stationery to simulate nail polish.
Dot Line Shape: The Basic Elements of Design and Illustration, Victionary, 2020
Ground Zero Nail Spa
Contribution
Branding, Typography
Studio
Anagrama, 2017
Information
Groundzero is a high-end nail spa located in Kuwait focused on offering a new beauty concept: a nail salon/bar hybrid experience.
An elegant blend and balance of black and white sets the tone for the brand’s character. I used Old Style Bold from an 1800's Boston Type Foundry Specimen as the main framework to develop the logo and added black and white embossed and coated stains to the stationery to simulate nail polish.
Press
Dot Line Shape: The Basic Elements of Design and Illustration, Victionary, 2020
