Project Name
Cara de Vaca
Studio
Anagrama, 2019
Cara de Vaca celebrates fire cooking, natural wine and classic drinks. Located in Monterrey, Nuevo León, the warm illuminated place filled with plants presents Chuy Villarreal’s regional inspired cuisine, an evolution of the Regiomontana bbq. Natural wines and Mexican distillates unite on the spectacular central bar.
The wordmark is a mix of fonts inspired by business signs in downtown Monterrey in which owners make their own posters and advertising pieces. The icon was designed to be easily replicated with emojis, thus, becoming more user-friendly.
The lockups are inspired by the Mercado Juárez, in downtown Monterrey, where photographs were taken to decorate the place interiors.
Print Mag, 2021
Friday Likes 375, Brand New, 2021
Mirror Photo by Mariana García
Cara de Vaca
Contribution
Branding, Typography
Studio
Anagrama, 2019
Information
Cara de Vaca celebrates fire cooking, natural wine and classic drinks. Located in Monterrey, Nuevo León, the warm illuminated place filled with plants presents Chuy Villarreal’s regional inspired cuisine, an evolution of the Regiomontana bbq. Natural wines and Mexican distillates unite on the spectacular central bar.
The wordmark is a mix of fonts inspired by business signs in downtown Monterrey in which owners make their own posters and advertising pieces. The icon was designed to be easily replicated with emojis, thus, becoming more user-friendly.
The lockups are inspired by the Mercado Juárez, in downtown Monterrey, where photographs were taken to decorate the place interiors.
Press
Print Mag, 2021
Friday Likes 375, Brand New, 2021
Credits
Mirror Photo by Mariana García




